16.04.2012 24.Nissan. 5772 Tag 9 des Omer
The private initiative could potentially face competition from the most traditional of sources: The Tel Aviv Municipality.
If you build it, will they flush? Ronit Schwartz, the 45-year-old general manager of “2theloo” in Israel thinks so.
Schwartz told The Jerusalem Post on Sunday that she got the idea to bring the first branch of the “boutique pay toilet” chain to Israel after she saw a newspaper article a little over a year ago about a new chain of “2theloo” opening in Amsterdam and “I just couldn’t believe no one had thought of it before”….