Cafes turn themselves into eco-friendly book shops

06.07.2011                      04.Tammus, 5771

Verkaufsidee:

Cafes turn themselves into eco-friendly book shops

More than 200 cafes around the country have signed up to the project ‘Same Old Story,’ which consists of selling second-hand books to customers for under NIS 20.

A network of second-hand bookshops is springing up all over Israel, but not where you’d expect. Israelis no longer have to go to the odd librarian in order to find cheap copies of great books. Instead, they can just pop into one of their favorite cafes.
More than 200 cafes around the country have signed up to the project ‘Same Old Story,’ which consists of selling second-hand books to customers for under NIS 20….