Campaign ad ratings show that nobody is watching

22.01.2013                      11.Schwat. 5773

Wahlwerbung im TV:

Campaign ad ratings show that nobody is watching

According to the latest TV ratings numbers, increasingly smaller audiences are tuning into the campaign ad broadcasts ahead of the election.

Over the past decade, says Hebrew University political communications Prof. Tamir Sheafer, the campaign commercial broadcasts – which are shown in blocs of 45 minutes to an hour on each of the three major broadcast networks – channels 1, 2 and 10 – for three weeks prior to the Knesset election, have received increasingly low ratings….