08.07.2011 06.Tammus, 5771
"Like for Israel":
Entrepreneur duo take to social media to rally pro-Israel supporters around the world.
In a sparsely furnished office on Sokolov Street in Herzliya, Niv Calderon and Barak Hachamov are attempting to start a social media revolution.
It's Tuesday, and the pair is busy holding closed-door meetings, phones glued to their ears. Outside their office door is the "Flotilla Situation Room" where volunteers at computer workstations are busy media monitoring, researching and posting information about the 2011 flotilla to proisraeli.org….